Bath has grown on me over the years. Its one of those cities that makes you feel like you’re in another country entirely. From the ground beneath your feet, which shares the same sandy hues as the walls of the surrounding townhouses, to the way the street decor (carefully arranged plant pots that hang off glossy black poles) also adorns the blue sky.

The other day was a riot! True, it was a Saturday, therefore it was busy. Yet it wasn’t until my mother muttered something about Bath having always been such a lovely, quiet place that I recalled that we were walking among the hub of Bath’s cultural season, when the world seems to descend on this quaint English corner to shop, view and brunch. What I like about Bath is that there are many upmarket places to shop, but it also has its fare share of charity shops and places great importance on vintage fashion. We decided to have a lazy afternoon, just browsing the high street and admiring the buskers.

As you may have seen, I have been making a few trips to Bath lately, in order to celebrate the launch of said cultural fandango, with Bath In Fashion being the event to kick it off. The exhibitions, concerts, plays and family-friendly activities are well under-way, but (if you’re in the area) you can still make it and experience Bath for yourselves.

*****

This season’s Bath In Fashion event was a little more tangibly fashion-focused than the last. What I love about BIF is that they indulge their attendees with that recently overs-used but necessary term: ‘the lifestyle experience.’ Yet, it is not like tricking your audience into joining in with all of the carefully marketed fun by over-indulging them with aspirations galore. No, Bath’s approach to their fashion week is merely to show off the best this World Heritage city has to offer. Hence, it is called Bath In Fashion not Bath Fashion Week, and only deigns to take place once a year (gearing up for spring and summer). Nor is it a slave to the fashion Calendar. In this way, they are telling us that there is more to fashion than the catwalk: the fashion industry itself was borne of the fashions within society. And, true to the traditions that have been chronicled by the likes of Jane Austin, the shows and events have a direct call to action: visit Bath, shop the trends, enjoy the city.

That day I ran around trying to meet the timings of the shows with my mother, who, evidently used to all of the faff, was wise enough to wear pumps. Me, not so much. I was so happy about the week’s line-up of exciting events, the weather and the chance to enjoy it all with one of my best friends, that I even shared a rare selfie on social media… I have been so blessed with all of the fun opportunities that this blog has brought – one of the latest being that I have officially been made a Fashiolista Style Insider – and am so grateful that you keep up with the blog with your busy lives and sometimes some of you even message me about your opinions, which I love reading.

Thank you so much to the people at Bath In Fashion for having me throughout the week.

The American Museum Bath

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